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  • Who’s lying?

    February 26, 2022

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    Jason

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    Uncategorized

    Pilots use multiple dials, employing different sources of energy, to report identical data, because they understand that in a dashboard full of information, something is always lying to you. The lesson is useful for data and metrics at our companies.

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  • What’s The Important Thing, that is powerful enough to override all your deficiencies?

    November 4, 2019

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    Jason

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    Uncategorized

    Do you feel the crushing weight of disadvantages facing every new company? No brand, no features, no customers, no money, no distribution, no search engine rankings, no tuned advertising, no incredible executive team, no NPS, no strategy. How do the successful startups rise above all that? Do they solve all those problems at once, or at least quickly? No. Here’s what to do instead.

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  • Capturing Luck with “or” instead of “and”

    October 8, 2019

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    Jason

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    Essays

    There’s always a lot of luck in startups, but there’s ways to better capture upside, and better mitigate downside.

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  • Kung Fu

    February 26, 2019

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    Jason

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    How-To

    A summary of nearly everything I think about building companies.

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  • When “fits and starts” is the most efficient path

    September 19, 2018

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    Jason

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    Essays

    When you go full-speed in one direction for a hot minute, then slam on the brakes and do something else, and keep doing that, and it’s actually the correct course of action.

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